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CHICAGO, November 4, 2024 — Better Trucks, a technology-driven logistics firm focused on rapid parcel delivery, now delivers to millions of households in Boston and greater New England. Shippers are already utilizing this additional service area that is made possible through Better Trucks’ partnership with Optima Overnight.
Better Trucks’ delivery area now reaches 139 million people and over 40% of U.S. households from coast to coast.
“Our current clients and prospects have asked for service in New England, and our open technology platform made it easy to expand our partner network in time for peak season,” said Josh Fredman, Better Trucks senior vice president of Commercial and Growth. “Optima is a tech-forward carrier that shares our commitment to deliver on-time with full transparency to shippers and make their customers happy.”
The partnership adds more than 1,000 new zip codes to Better Trucks’ footprint in Massachusetts, Connecticut, New Hampshire, and Rhode Island.
“Boston is a key market where we now add more choices for shippers. Our current clients have expressed great interest in diversifying their carriers there,” added Fredman.
“Our partnership with Better Trucks adds volume to densify our operations, and opens a path for our clients to expand to Better Truck's vast coverage across the country,” said Len Braudis, Optima Overnight President. “The smooth tech integration allowed us to operationalize this partnership in record time.”
The bilateral partnership allows Better Trucks’ clients to ship to New England with a seamless experience, utilizing a Better Trucks label with last-mile delivery fulfilled by Optima. Similarly, Optima clients have the same option with fulfillment by Better Trucks in its footprint.
